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Bill Roth’s blog

September 11, 2009 by Ian Bryan

Bill Roth

Bill Roth will be launching his nearly completed website on West Coast Green's start date October 1, 2009. Be sure to check out his blog now and during the conference as he blogs about sustainability, his 2017 economic analysis, and West Coast Green. Also, follow him leading up to the conference on as he tweets from his bike trip to West Coast Green!

Excerpt from Bill's Blog Entry "Sustainable Strategies"

"Much of my career has been focused upon designing and implementing strategies.

Here six strategy elements that are being used by successful green businesses and entrepreneurs to grow revenues even in this recession:

1. Clear articulation of pricing advantage

2. Solve a customer’s specific “burning platform”

3. Knows where “first base” is located and how to get there

4. Manage your cash

5. Be inclusive of all the stakeholders...."

Click here for his complete Earth 2017 blog

Click here to check Bill Roth out on

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