Corporate Social Responsibility News: James Hardie Announces Sponsorship of West Coast Green 2008
CSRwire, - 9.22.08
Several James Hardie Products to be Featured in the West Coast Green Showhouse, Which Demonstrates Green and Sustainable Products for the Home
(CSRwire) MISSION VIEJO, Calif., Sept. 22, 2008 (GLOBE NEWSWIRE) -- James Hardie
Building Products Inc. (NYSE:JHX), the world's leading manufacturer of fiber cement building materials and a recognized pioneer in sustainable building products and practices, announced that it will be a major sponsor of this year's West Coast Green Show, set to take place in San Jose, Calif. from September 25-27. As part of the sponsorship, James Hardie products will be featured on the West Coast Green's 2008 Showhouse, which will be on display throughout the show.
"For more than 30 years, James Hardie has worked with building science experts to understand the role that products play in the sustainability of a home, and we're pleased to have the opportunity to help pass that information along to the consumer in a straightforward and practical way through our participation with West Coast Green," said P.J. Rosch, Senior Product Manager for James Hardie Building Products.
The Showhouse, made from reused shipping containers, will provide innovative residential design and execution ideas that are affordable, functional and technologically advanced. Every aspect of the home's design, build, materials and features were evaluated and documented to assure the home's Green Point and LEED for Homes certification.
In addition to James Hardie's HardiWrap(tm), the Showhouse will feature James Hardie's new line of "eco-chic" Artisan(r) Exterior Design products, including Artisan(r) Matrix(tm) Panel, Artisan(r) Lap and Artisan(tm) Accent Trim.
"Consumers today want to live an 'eco-chic' lifestyle where they can have the best of both worlds -- sustainability and style. The James Hardie products being featured in the Showhouse demonstrate how durability and aesthetics can work together to achieve this ideal in home design," said Monte Stettin, founder of the Positive Energy Group and a pioneer in "eco-chic" residential building and development.