Skip to Section Navigation | Skip to Content

West Coast Green

 home | contact us | get email updates

Program

Be here.

Register Now
Call us: (800) 724-4880
Email: info@westcoastgreen.com

Facebook Twitter LinkedInBlog

Section Navigation
Get Email Updates

Stay up to date with the latest news and announcements!

Get Email Updates

Featured Sponsors
 

2008 Presentation Details

Thursday's Presentation Details | Friday's Presentation Details | Saturday's Presentation Details

Thursday, September 25th

Keynote

Time: 9:30 AM - 11:30 AM
Room: J1, J2, J3, J4

John Knott,
Founder & CEO, Noisette Project

As President/CEO and co-founder of the Noisette Company, LLC, John Knott leads the Noisette Project development team, which is collaborating with the City of North Charleston, South Carolina, in the sustainable restoration of 3,000 acres of the city's historic urban core and areas of the former Charleston Naval Base. A third generation developer, Knott has 38 years of experience in urban redevelopment.

Chris Jordan,
Photographic Artist

Chris Jordan is an internationally acclaimed photographic artist and activist whose work explores the detritus of American mass culture. His newest series, titled Running the Numbers, depicts the staggering statistics that define contemporary America, in huge intricately detailed panels as large as thirty feet wide. These huge works invite the viewer to walk up close and see every detail as a metaphor for the role of the individual in our hypermodern society.

Chuck Reed,
Mayor, San Jose

Chuck Reed is the 64th Mayor of San José. Launching the San José Green Vision in October 2007, he has laid out 10 ambitious goals that will guide the City of San José over the next 15 years including a commitment to receive all electrical power from clean renewable sources.

Greening Affordable Housing

Time: 1:30 PM - 2:30 PM
Room: J1
Learning Level: 101
Track: Planning & Development
Learning Units: AIA, HSW

This session will outline the main rationale for combining green building and community development - specifically in the process of designing and developing affordable housing. Topics to be addressed are the integrated design process, cost-effective design strategies and materials, sources of funding and financing, and tips of operation and maintenance. Case studies will be used to illustrate these points.

Walker Wells,
AICP LEED AP, Global Green

Mr. Wells is Director of the Green Urbanism Program for Global Green USA, a national non-profit organization headquartered in Santa Monica. He works with affordable housing developers, municipalities, and school districts to further green building and sustainable development practices by providing technical assistance, conducting charettes and workshops, and developing public policy.

Green Marketing In The Digital Age: Using Social Media

Time: 1:30 PM - 2:30 PM
Room: J2
Learning Level: 201
Track: Marketing & Branding

Social Marketing via the web is budding. Here from a successful application, one that is well on its way and one that is just emerging. Learn the ingredients of success. You will hear how to meet multiple audience preferences and keep people connected with your initiatives. TED has mastered it, Carl Pope is incorporating it, West Coast Green is diving in.

Clare E. Munn (moderator),
CEO, Creative and Strategic Director, The Communication Group

Clare leads The Communications Group with uncommon insight into persuasive communication and exceptional strategic and creative design. Bringing over 15 years of creative and entrepreneurial experience, she has background in multimedia publishing, advertising, strategic business development and integrated marketing. As founder of tcg her executive management experience spans learning online technologies.

Carl Pope,
Executive Director, Sierra Club

Under Mr. Pope's leadership, the Sierra Club has greatly expanded its membership and acreage of protected wilderness. The Club has challenged the right of Vice-President Cheney's Energy Task Force to conduct secret negotiations with major energy interests and has pressured the Bush Administration to accept new water toxin regulations.

The Myth of Sisyphus: A Roadmap to Avoiding Human Extinction

Time: 1:30 PM - 2:30 PM
Room: J3
Learning Level: 201
Track: Architecture & Design

Uncover hidden opportunities across our largest environmental problem areas. By reviewing construction issues around Suburbs, Las Vegas, & New Orleans, you'll see the world in a new way. Drawn from the most advanced research, this provides you with a roadmap for building for the next 50 years. Using rich graphics and multimedia, this seminar will change your view of green building forever.

The Art and Science of Selling Green Homes

Time: 1:30 PM - 2:30 PM
Room: J4
Learning Level: 101
Track: Marketing & Branding
Learning Units: AIA/HSW

Creative green marketing peaks buyers interest to visit your green homes. To convert that interest into a sale means meeting the total needs and expectations of ever more discriminating and knowledgeable buyers. This session will help builders and sales agents define an effective sales process that allows more time for educating buyers so they can make better decisions. Learn the 5 questions every homebuyer wants you to ask so they feel ready to buy a green home.

Gordon Cooke,
Trainer & Marketing Specialist, Building Knowledge Inc.

Trainer and consultant with Building Knowledge Inc., Gord developed an innovative series of training programs to assist builders in selling energy efficiency and durability in higher performing homes.


Eric Corey Freed,
Architect and Principal, organicARCHITECT

Eric Corey Freed is principal of organicARCHITECT, an architecture and consulting firm with over 15 years of experience in green building. He is the author of "Green Building & Remodeling for Dummies," a best seller with 50,000 copies in print. His work has been featured in Dwell, Metropolis and Newsweek.

Thinking Through Hot Ideas: Consultants are in the House

Time: 1:30 PM - 2:30 PM
Room: Room F 1&2 (Action Hub)
Track: Connections

Make use of business development consultants from Kieretsu Forum, California Clean Tech Open, from noted authors and from masters of visual thinking, Grove Consulting. Whether you are a business or a non-profit you can prepare yourself for an afternoon pitch to a group of similarly oriented innovators and possibly be selected to pitch your idea to a panel of Investors.

Deep Innovation: Design for the Gap

Time: 1:30 PM - 2:30 PM
Room: Almaden
Learning Level: 201
Track: Architecture & Design
Learning Units: AIA/HSW

There's no question that there's a lot of design and innovation that focuses on sustainability today. But so much of it just doesn't go far enough. To truly put sustainable design on course, we need to move past designing "things" and address the human behavior associated with it. In this presentation, IDEO will show how human centered design can help us to realize a more sustainable future.

Chris Waugh,
Practice Lead, Consumer Experience Design, IDEO

Chris Waugh is a leading member of IDEO's Consumer Experience Design Practice in California. He has been involved in a variety of IDEO innovation breakthroughs ranging from food and beverage to personal banking.

PDX Lounge: Creating a New Vibe for Marketing Imagination

Time: 1:30 PM - 2:30 PM
Room: Plaza
Learning Level: 101
Track: Marketing & Branding

This session will explore the 'back story' of a unique marketing and economic development initiative for Oregon's sustainable industries. The collaborative nature of the project affords an opportunity to bring together a range of sustainable industry leaders in development, engineering, architecture, public policy and green building product manufacturing. We will share insight into various industry utilization of sustainability as a business strategy as much as a marketing and communication strategy.

Stephanie Swanson,
Principal, MarketShift Strategies

A veteran strategist in the fields of marketing communications, journalism, public relations and business development, she has the ability to craft a clear, focused, effective message that can unite diverse interests and generate a common understanding. She invests her expertise in challenging traditional marketing models to benefit emerging sustainable industries.


Ruby Gates,
Principal, MarketShift Strategies

She works closely with renown thought leaders cultivating effective metrics and techniques designed to peel away traditional business models. Ruby's blend of skills and talents activate a consumer market shift that demands and supports sustainable products and services.

Clearing the Air on Indoor Air Quality

Time: 1:30 PM - 2:30 PM
Room: San Carlos
Learning Level: 201
Track: Building It
Learning Untis: AIA/HSW

Green homebuyers want "good indoor air quality" in their new green home. You're trying to provide that, but the issue is complex. Fortunately, a lot of good science has been done. We will summarize the science for you and provide you with a new set of building specifications designed to help ensure good indoor air quality. These new specifications are already part of LEED-H and Green Point Rated.

Leif Magnuson,
Residential Green Building Coordinator, U.S. EPA Region IX, WST-7

Leif has worked at EPA for 19 years. He develops partnerships with industry and provides technical assistance to reduce toxics use and exposure. He promotes Green residential construction in Arizona, California and Nevada via the LEED-H and Green Point Rated programs and specializes in building homes with healthy indoor air.

Creating Community

Time: 1:30 PM - 2:30 PM
Room: Santa Clara
Learning Level: 101
Track: Planning & Development
Learning Units: AIA/HSW

Great neighborhoods don't simply appear; they evolve over time. So is it possible to "create" community? Current examples seem to suggest not. Instead of focusing on how much housing can be built and for how little, it's time to rethink our whole approach to community creation. Innovative examples for helping to foster dynamic and desirable neighborhoods will be explored.

Allison Arieff,
Editor at Large for Sunset Magazine and "By Design" Columnist for the New York Times, Sunset, New York Times

Allison Arieff writes the "By Design" column for the New York Times, is Editor at Large for Sunset magazine, and lectures frequently on sustainability, architecture and design. Arieff was the Editor in Chief of Dwell, and was the magazine's founding senior editor. She is the author of Prefab and Trailer Travel.

Green Building Market Reports

Time: 3:00 PM - 4:00 PM
Room: J1
Learning Level: 201
Track: Economics of Green

From the latest polls learn what buyers have been up to.

Aaron Adelstein,
Executive Director, Built Green Association of King and Snohomish Counties

Aaron is a certifier of environmentally friendly single-family homes, multi-family projects, remodels and developments in Washington State. Built Green was named 2007 Green Building Program of the Year by the NAHB. Aaron serves on numerous boards and task forces on green building and green jobs in the Pacific Northwest.


Roberta Berrent,
Co-founder and COO, The MindClick Group

Ms. Berrent brings nearly 20 years of experience in creative marketing, product positioning, brand management and executive communications to her role at MindClick. She is the award-winning creator of multiple national public service campaigns and outreach programs on timely issues that include literacy, sexual harassment in the workplace and homeless care.


JoAnna Abrams,
Founder and CEO, The MindClick Group

With over 15 years of experience encompassing new business development, brand management, operations, and business strategy, Ms. Abrams bridges the gap between clients' core business questions and market research findings to deliver actionable, practical answers. She guides MindClick's pioneering approach to integrating technology, creative, multi-media applications and research fundamentals.


John Burshek,
Chief Research Officer, The MindClick Group

John's vast experience in qualitative and quantitative research and in the pioneering of new research protocols and methodologies have made him a renowned specialist in applying the optimal research approach in order to answer client's core business questions. He created the Customer Experience Success™ program and the NetRaker Index™.

Luminaries In Green I

Time: 3:00 PM - 4:00 PM
Room: J2
Track: Connections

West Coast Green keynote level luminaries will join each other in this informal session telling their personal stories: from occasional challenges that shifted them into action, a few jokes between each other, to stories that illuminate the source of their passion and insights.

Sarah Susanka,
Author, The Not So Big House series and The Not So Big Life, Susanka Studios

Susanka is a bestselling author, architect and cultural visionary whose "build better, not bigger" approach to residential architecture is leading a movement that is redefining the American home. Her "Not So Big" philosophy has sparked an international dialogue. She has been featured on the Charlie Rose and Oprah Winfrey shows, and in USA Today and the Wall Street Journal.


Hunter Lovins,
Founder & President, Natural Capitalism Group

Hunter Lovins is an international consultant, professor, speaker and author on enhancing business value while practicing environmental sustainability. She presents regularly to audiences ranging from business, government, community groups and universities. For over 20 years, she has been widely published, quoted and referred to on how being environmentally friendly increases profits.


Randy Hayes,
Climate Policy Officer, World Future Council

Randy Hayes, is a Climate Policy Officer at the World Future Council. The WFC, based in Hamburg, is a global forum composed of 50 respected individuals from around the world championing the rights of future generations and working to ensure that humanity acts now for a sustainable future. He is also the founder of Rainforest Action Network.

The Philosophy and Practice of Integrative Design I: The Foundation for Achieving Climate-solving Designs and True Sustainability

Time: 3:00 PM - 4:00 PM
Room: J3
Learning Level: 201
Track: Architecture & Design
Learning Units: AIA/HSW

Consider that no LEED or energy efficient building is sustainable in the true sense of the word; limiting the damage is not enough. Practicing design with the same thought processes we have used to produce code-compliant buildings will not permit us to reach a sustainable condition. Bill will engage participants in exploring how we can reach deeper levels of system integration including the integration of ourselves with living systems.

Bill Reed,
President, Integrative Design Collaborative

An internationally recognized figure in sustainability and an architect, Bill's work centers on creating the framework for and managing the integrative, whole-systems design process; emphasizing building evolutionary capability in design, construction, and engagement with our environment. He currently serves on the boards of the Northeast Sustainable Energy Association and CitiLog.

The Emotion and the Logic of Selling Green Homes

Time: 3:00 PM - 4:00 PM
Room: J4
Learning Level: 101
Track: Marketing & Branding

As an extension of the Art and Science of Selling session attend this session to learn how to use green features to allow homebuyers to have a logical reason to make the emotional decision to buy your green home. At this session builders and new home sales agents will learn how to educate homebuyers with timely, dynamic presentations of green features.

Gordon Cooke,
Trainer & Marketing Specialist, Building Knowledge Inc.

Trainer and consultant with Building Knowledge Inc., Gord developed an innovative series of training programs to assist builders in selling energy efficiency and durability in higher performing homes.

Designing Through the Lens of Social Change

Time: 3:00 PM - 4:00 PM
Room: Almaden
Learning Level: 201
Track: Architecture & Design
Learning Units: AIA/HSW

IDEO has undertaken a series of research efforts on Social Change. This is a culmination of years of designing consumer experiences for a wide variety of industries, including healthcare, fitness, nutrition, and a multitude of companies seeking human centered offerings. After recognizing the pattern of behavior change as a theme tying much of their work together, IDEO has developed a proprietary point of view entitled "Design for the Gap".

Chris Waugh,
Practice Lead, Consumer Experience Design, IDEO

Chris Waugh is a leading member of IDEO's Consumer Experience Design Practice in California. He has been involved in a variety of IDEO innovation breakthroughs ranging from food and beverage to personal banking.

A Healthy Home: Two Decades of Progress

Time: 3:00 PM - 4:00 PM
Room: Plaza
Learning Level: 101
Track: Building It
Learning Units: AIA/HSW

Join a conversation between Mary Cordaro and Jennifer Roberts, as they take you on a virtual walk-through of Cordaro's own healthy home. Using video clips, they will show her ongoing "lab": a 1950s Southern Californian house that she has been renovating over the past 18 years using principles that integrate Bau-Biologie and building science. In the process, they will highlight fundamental strategies for identifying and remediating common home-health problems.

Jennifer Roberts,
Author, Good Green Kitchens

Jennifer Roberts is the author of Good Green Homes, Good Green Kitchens and Redux. Her articles about green homes and green living have appeared in many publications, including Dwell, The Financial Times, San Francisco Business Times, Body + Soul, Professional Builder and This Old House.


Mary Cordaro,
President and Founder, H3Environmental

Mary Cordaro is a consultant and educator who helps to solve indoor air and EMF problems, and specifies healthy alternatives to conventional building materials and systems since 1989. Mary's unique, interdisciplinary team approach integrates Bau-Biologie, building science, and green building.

World of Water: A 21st Century Strategy

Time: 3:00 PM - 4:00 PM
Room: San Carlos
Learning Level: 101
Track: Water & Landscaping
Learning Units: AIA/HSW

How do we address increasing demand for this finite resource in an evolving world of unknown climate change impacts? To avoid depleting ecological systems we all depend on will require a new vision of water management, policy, and use. This presentation explores the relationship between site design, regional planning, landscape ecology, and water use patterns moving into the decades ahead.

Josiah Cain,
Landscape Architect and Chief Design Officer, Design Ecology

Josiah Raison Cain is a Harvard trained landscape architect with 16 years experience in ecological design and green building applications. He has been featured on radio and television, lectures regularly, and teaches courses at Esalen, Sonoma State University and UC Davis. He is currently a Partner and Chief Design Officer at Design Ecology in Mill Valley, specializing in vegetated architectural systems and urban ecological solutions.

Green Finishes: Inside and Out

Time: 3:00 PM - 4:00 PM
Room: Santa Clara
Learning Level: 201
Track: Technology & Materials
Learning Units: AIA/HSW

Tim Owen-Kennedy has installed or overseen the installation of more than 1.2 million square feet of green finishes. We will evaluate together the most ecological finishes for walls, ceilings, floors, and wood; and how to assess the health, cost, and ecological impacts of each finish choice. Looking at why to use different finishes and how light, color, and texture can be as important as low toxicity.

Tim Owen-Kennedy,
President, Vital Systems

Tim Owen-Kennedy owns and operates Vital Systems, a leader in both the natural and green building movements for more than 12 years. Their projects create inspired spaces with healthy materials leading to new depths in residential and commercial design/build and materials innovation.

A Spirited Conversation: Keeping the State In or Out of Our Building Codes

Time: 4:30 PM - 6:30 PM
Room: J1
Learning Level: 301
Track: Government & Policy
Learning Units: AIA/HSW

Review State Green Building Code. Discuss: Why is the state doing it? Is it right? Should it be mandatory, voluntary, or combo? How does it interfere with Green Point Rated, LEED? Should it preempt local codes?

Bob Chase (moderator),
Chief Building Official, City of Sacramento

Mr. Chase has served as the City of Sacramento's Chief Building Official since June 2006. He has 35 years experience as a private sector architect. He serves on the AIA Central Valley Chapter Board of Directors, and on the Executive and Program Committees of the Urban Land Institute Sacramento Chapter.


Rich Chien,
Residential Green Building Coordinator, SF Dept of the Environment

Rich Chien is Green Building Coordinator with SF Environment, where he provides outreach, technical assistance, and develops policy initiatives to green the private sector buildings in San Francisco. Rich holds degrees in architecture and city planning, is a LEED Accredited Professional, and serves on the board of Build It Green.


Bob Raymer,
Senior Advocates, California Building Industry Association

Bob was hired by the California Building Industry Association in 1981 as Staff Engineer and currently serves as Technical Director for CBIA. In this capacity, Bob represents California homebuilders at the local, state and national level on such code-related issues as energy efficiency, green building design, disabled accessibility, fire safety and indoor air quality.


Nick Zigelbaum,
Energy Analyst, Natural Resources Defense Council

Nick Zigelbaum currently works at the Natural Resource Defense Council as a legislative and regulatory advocate for state and federal building energy codes for multiple US states and China. More generally, he works to advance the energy efficiency of the built environment.

Measuring the Market for Green Residential Development

Time: 4:30 PM - 6:30 PM
Room: J2
Learning Level: 201
Track: Economics of Green
Learning Units: AIA/HSW

This session will discuss the evidence, data, and strategies for bringing green homes to the mainstream home buyer. The session begins with a detailed overview of new consumer research on the demand for green homes and attitudes towards energy efficiency. Shyam will also share data that quantifies the market performance of green residential projects.

Shyam Kannan,
Vice President, RCLCO

A frequent author and presenter, Shyam merges real estate market analysis with a decade of experience in green buildings. Shyam provides clients strategic advice based on analytics surrounding green building and brownfield redevelopment.

The Philosophy and Practice of Integrative Design II: Facilitating Integrated Designs

Time: 4:30 PM - 6:30 PM
Room: J3
Learning Level: 301
Track: Architecture & Design
Learning Units: AIA/HSW

Consider that no LEED or energy efficient building is sustainable in the true sense of the word; limiting the damage is not enough. Practicing design with the same thought processes we have used to produce code-compliant buildings will not permit us to reach a sustainable world condition. Bill will engage participants in exploring how we can reach deeper levels of system integration including the integration of ourselves with living systems.

Bill Reed,
President, Integrative Design Collaborative

An internationally recognized figure in sustainability and an architect, Bill's work centers on creating the framework for and managing the integrative, whole-systems design process; emphasizing building evolutionary capability in design, construction, and engagement with our environment. He currently serves on the boards of the Northeast Sustainable Energy Association and CitiLog.

The State of Cleantech Investing

Time: 4:30 PM - 6:30 PM
Room: J4
Learning Level: 101
Track: Innovation & Clean Tech

Foundation Capital has dedicated over $400M in early stage venture funds to cleantech investing and has already experienced its first $1bil outcome. Why have we chosen to invest in energy efficiency over creating new sources of energy? How has green building factored into our energy efficiency story? Where do we think the most promising cleantech start-ups will come from in the next five years?

Paul Holland (moderator),
General Partner, Foundation Capital

Paul Holland is an early-stage investor who focuses on green building companies that provide eco-friendly materials for sustainable development.


Trae Vassallo,
Partner, Kleiner Perkins Caufield and Byers

Trae Vassallo is a Partner at Kleiner Perkins Caufield and Byers. Since joining the firm in 2002, Trae has put her technical and entrepreneurial background to work with companies in two main areas of focus: Greentech and Consumer Internet.


Fahri Diner,
Managing Director, Sigma Partners

During his 15-year entrepreneurial career in the high-tech industry, Fahri repeatedly demonstrated his savvy in conceiving compelling value propositions and building high-tech organizations to successfully execute aggressive business plans. Having joined Sigma Partners in 2006, Fahri applies his expertise by identifying strong entrepreneurs with good ideas, then funding and helping build market-leading companies.


Raj Atluru,
Managing Director, Draper Fisher Jurvetson

Mr. Atluru currently focuses on emerging clean technologies, business and consumer services, and wireless technologies. He has over 14 years of venture capital, private equity, and leveraged finance experience both domestically and in emerging markets with a specific focus on India. Raj is frequently cited in the Wall Street Journal.

Pre-Seeding Great Ideas - A Small Group Pitch-In

Time: 4:30 PM - 6:30 PM
Room: Room F 1&2 (Action Hub)
Track: Connections

Small groups of people with ideas meet to pitch these ideas to each other. After a critique, each group selects one proposal that will be vetted by a Funder's Panel on Friday afternoon. Come join a group on Building Materials and Efficiency, Energy Efficiency and Alternative Energy, Water Efficiency and Landscaping, Housing Innovations, or Community Design & Development.

Demand Side Sustainability

Time: 4:30 PM - 6:30 PM
Room: Almaden
Learning Level: 201
Track: Architecture & Design
Learning Units: AIA/HSW

How do we create sustainable products that everyone will want? Unless there's demand in the mass market, sustainable products will continue to have limited impact. IDEO shares learnings from the intersection of sustainability and design, and reveals demand-side opportunities often overlooked by supply-side efficiencies. Attendees will then get hands-on experience using IDEO's process to address sustainability.

Steve Bishop,
Sustainability Domain Lead, IDEO

Steve applies design thinking to the issues of sustainability for IDEO clients and IDEO itself. He has lead programs across several industries and holds several patents.

From High Tech to Slow Green: Innovation Across the Spectrum of Green Technologies

Time: 4:30 PM - 6:30 PM
Room: Plaza
Learning Level: 301
Track: Technology & Materials
Learning Units: AIA/HSW

A team of Architects, Engineers and Builders will share their experiences incorporating both cutting-edge and "low-tech" sustainable technologies into their projects. Case studies will be examined, including applications to the higher levels of LEED. This session is tailored for the design, engineering or construction professional familiar with environmental design who wants to elevate their knowledge to the next level. The format will be a "town meeting" discussion with audience interaction.

Bob Massaro (moderator),
CEO, Healthy Buildings Management Group, Inc.

Bob Massaro, CEO of Healthy Buildings USA, has built over 100 projects throughout California. His integrated approach to Design / Build strives to continue the advancement of sustainable and healthy building technologies.


Sandra Reed,
President, ZAC Landscape Architects


Sara Rosenthal,
Principal, Healthy Buildings USA


Bianca Gomez,
Project Engineer, Summit Engineers


Paul Larkin,
Principal, Guttman and Blaevoet Consulting Engineers

Local Policy Showcase and Summit

Time: 4:30 PM - 6:30 PM
Room: San Carlos
Learning Level: 201
Track: Government & Policy

Beginning with context setting, several local jurisdictions will showcase their most promising building policies and practices and then articulate conditions that accelerate adoption of these policies - including and beyond state initiated building codes. Come prepared to inform as well as be informed.

Racquel Palmese (moderator),
Managing Editor, Green Technology


Peter Bruck,
Building Official, City of Rohnert Park

Peter has 18 years experience as an "environmentally friendly" general contractor. He is a Certified Building Official, LEED AP, and has an M.A. in Sustainable and Energy Efficient Communities from Sonoma State University. He was the City's staff member responsible for coordinating the development of Rohnert Park's Green Building Ordinance.


Brian Gitt (moderator),
Exec. Director, Build it Green

As CEO/Executive Director of Build It Green since 2004, Brian directs green building programs and initiatives that promote healthy, energy and resource efficient buildings in California. He combines passion and extensive experience working in the environmental and construction industries.


Patti Southard,
Project Manager, King County GreenTools

Patti is also creative director for the EcoConsumer Program and provides technical assistance for the County's LEED and Built Green initiatives. Patti's background includes business development, advertising and environmental science.


David Barnes,
Planner, City of Kirkland

David applied his expertise in land use planning to create an internal Green Team to coordinate the City's sustainability efforts. He has lead the City's Green Building Program, a pilot program that offers expedited permit review for single-family residential construction that meets certain Built Green and LEED rating standards.


Michelle Stahlhut,
Land Use Planner, City of San Jose

A land use planner for the City of San Jose. Michelle is a LEED AP and Certified Green Building Professional leading the Department of Planning, Building and Code Enforcement's effort to implement a green building policy for private sector development. Michelle has her Master's degree in Urban and Regional Planning from the University of Wisconsin.

Financing High Performance Affordable Housing

Time: 4:30 PM - 6:30 PM
Room: Santa Clara
Learning Level: 201
Track: Economics of Green
Learning Units: AIA/HSW

Financing green affordable housing requires different funding and program mechanisms. Energy efficiency, solar/PV, and green building programs range from policies that increase cash flow, to Federal Energy Efficiency Tax Credits, and program incentives, which facilitate owner/developer investments in high-performance buildings and help gain a return on that investment. The key is to get the organizational structures in place early and plan your financing strategy with conventional and creative financing sources.

Heather Larson (moderator),
Program Manager, Stop Waste

Ms. Larson's technical expertise, experience in green architecture, and successful management of California Multi-family New Homes programs have brought her to the forefront of market transformation in efficient multifamily housing.


Julieann Summerford,
Associate Director of Implementation, Heschong Mahone Group, Inc.

Julieann Summerford, Associate Director of Implementation, has designed and implemented energy efficiency programs serving the multifamily market and include design assistance, incentives, and policy. She has served as chair of the California Association of Building Energy Consultants and holds a B.S. in Environmental Policy Analysis and Planning from UC Davis.


Nehemiah Stone,
Director of DSM Implementation, KEMA Services, Inc.

Nehemiah Stone has been a builder, building official, and consultant. He designed and launched California's first Multifamily New Construction program, and has been involved in numerous efforts to promote cost-effective energy efficiency in multifamily buildings for the past nine years. Nehemiah is currently a Senior Principal in KEMA Services Inc.


Ramon Mendez Jr.,
Director, Technical Assistance and Training, Enterprise Community Partners

Ramon Mendez, Jr., Director of Technical Assistance and Training, joined Enterprise Community Partners in December 2007 to manage all TA and training programs in California, Arizona and Nevada. He has 17 years experience in financing and developing affordable housing in California.