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Program Tracks

West Coast Green is a feast of innovations and ideas — an educational smorgasbord designed to widen your vision and stimulate your mind with the latest best practices in green building. You’ll find:

  • More than 380 exhibitors
  • More than 6,000 industry professionals attending
  • Thousands of Bay Area homeowners attending on Homeowner Day
  • Networking forums
  • 3 groudbreaking days – 3 days for trade and 1 day open to homeowners
  • 100 presentations by industry leaders and visionary thinkers
  • Advanced tracks for design and build professionals


2008 Tracks

West Coast Green celebrates a new chapter in the history of the green building and healthy homes movement. For many years, the conventional wisdom governing the built environment was that green building makes environmental sense but not necessarily good business sense. Case studies, statistics, and hard evidence now show this is no longer the case. West Coast Green would like to recognize the innovators in this movement and applaud the effort of so many that have worked to bring green building into the mainstream.



Architecture & Design

Allison Arieff - Editor at Large for Sunset Magazine and  “By Design” Columnist for the New York Times
Carol Venolia - Sustainable Communities faculty, Dominican University of California
Chris Waugh - Practice Lead, Consumer Experience Design, IDEO
Deborah Coburn - President, Naturally Inspired
Kari Foster - Interior Designer, Associates 3
Katherine Austin - Architect and Chair of National AIA Housing & Custom Residential Knowledge Community
Steve Bishop - Sustainability Domain Lead, IDEO
Eric Corey Freed - Architect and Principal, organicARCHITECT
Piper Kujac - Co-Chair, Northern California Chapter RGB Advocacy Committee, UC Berkeley Extension / Hannum Associates
Rowena Finegan - Owner, Principal Designer, Eco-terric
Michael Sammet - Sustainable Design Program Director, UC Berkeley Extension
Dan Johnson - Design Team, Arkin Tilt Architecture
Michael Kloefkorn - Residential Green Building Advocacy Group co-chair, USGBC, Northern California

Building It

Bruce Mast - Development Director, Build it Green
Carl Seville - Principal, Seville Consulting
Heather Larson - Program Manager, Stop Waste
Jennifer Roberts - Author, Good Green Kitchens
Marc Richmond - President, Practica Consulting
Marty Keller - Director of Construction Management, First Community Housing
Mary Cordaro - President and Founder, H3Environmental
Todd Lukesh - Sustainability Engineer, Webcor
Mark Laliberte - Building Science Specialist and Trainer, Building Knowledge Inc., Building Knowledge Inc.
Bob Massaro - CEO, Healthy Buildings Management Group, Inc.
Debbie Mackey - President, NARI of San Jose, Daniel Mackey Construction Incorporated


David Sibbet - President, Grove Design & Consulting
Myan Baker - Senior Consultant, Economic Transformations Group
Timonie Hood - Green Building Coordinator, U.S. EPA Region 9
Stacey Frost - Urban Re:Vision
Jon Alexander - President, Sunshine Construction LLC
Celia Canfield - Principal, Eco Vertex
Dev Crews - Marketing, Data Analysis and Communications, Luminesa

Economics of Green

Elizabeth Redman - Economic Competitiveness Group, Inc

Energy & Power

Panama Bartholomy - Advisor to Commissioner Karen Douglas, California Energy Commission
Pepper Smith - Green Consulting Programs Manager, Davis Energy Group

Government & Policy

Brian Gitt - Exec. Director, Build it Green
Panama Bartholomy - Advisor to Commissioner Karen Douglas, California Energy Commission
Racquel Palmese - Managing Editor, Green Technology
Jennifer Seguin - Green Building Program Coordinator, City of San Jose

Homeowner Sessions

Innovation & Clean Tech

Paul Holland - General Partner, Foundation Capital
Jonathan Solomon - Keiretsu Forum
Rachel Sheinbein - Keiretsu Forum
Nancy Klein - Director of Corporate Outreach, City of San Jose

Marketing & Branding

Planning & Development

John Knott - Founder & CEO, Noisette Project, The Noisette Company, LLC

Purpose, Passion, Profit

Gil Friend - CEO, Natural Logic
Jay Haynes - Presidio School of Management
Nathan Shedroff - Program Chair, MBA in Design Strategy, California College of the Arts

Technology & Materials

Alex Wilson - Founder & President, Building Green, Inc.
Miriam Landman - Green Building Advisor, M. Landman Communications & Consulting
Jessie Denver - Environmental Services Department, Office of Sustainability, City of San Jose
Rich Turner - The Tech Museum of Innovation

Tradeshow Floor Demos

Water & Landscaping

Gary Klein - Managing Partner, Affiliated International Management, LLC
Josiah Cain - Landscape Architect and Chief Design Officer, Design Ecology
Andy Mannle - Senior Editor, Arc Wire
Lorraine White - CA Energy Commission
Alice Ringer - City of San Jose
Ralph Mize - City of San Jose, Department of Transportation

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